5 hard-skills for product managers

Focus on the problem your product solves

How do you learn product management skills?

What is the Product Management role?

#1: Think like a Product Manager

Ironically, a common mistake that product managers make is to focus on building a product.

Remember: Having a product idea is not the hard part. Building that product is not the hard part. Nailing the problem is the hard part.

What big problems need to be solved next?

#2: Communicate the plan with a roadmap

The product roadmap answers the question: Where are we going?

#3 Do usability tests

Customer insight is your persuasion tool. Wield it carefully

#4 Build a competitive landscape

#5 Wireframe the user experience

Products are experiential



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